iFinity software operates in the marketplace for the open source DotNetNuke web application platform. The company is positioning itself as a quality provider of software products and services centered around search engine optimisation.
The target audience for the banner ad are people who are actively building and administrating websites built with the DotNetNuke framework. The banner ad will initially be displayed at dotnetnuke.com, the central location for the project.
The aim for the banner ad is specifically for the Url Master module, which can be seen at http://www.ifinity.com.au/Url_Maste…N_SEO_Urls and also at http://url-master.com The tag line for the product is 'total control over DotNetNuke Urls' or a close derivative.
The size required is 180x150 px. I would prefer an animated gif that runs a graphic animation for a few seconds.
The theme I would like for the banner is to revolve around the concept of
"using the software to rank higher in google result pages with very little effort".
The key features of the product are:
- easy installation and use
- creates elegant simple Urls
- full compatibility with DotNetNuke and other modules
- simple to create customised Urls
- elimination of duplicate content
- customised 404 handling
- built-in multi-language support
Note these don't all need to be in an ad, I'm just listing them all to round out the product.
I had a concept of seeing a small representation of a google search page, and a mouse pointer clicking and dragging an entry from the bottom of the page and dropping it at the top. Then some benefits would superimpose, such as 'compatible', 'simple to use', 'simple Urls', and then end up with something like 'ifinity url master - take control of your DotNetNuke Urls'. I'm open to other ideas, I'm looking for someway to visually represent the benefits of better SEO.