daniel.haeusermann got their new book cover by running a design contest:
Create a cover for an academic book on contractual freedom in Swiss corporate law
Check out daniel.haeusermann's Book cover contest…
Attorney & Law
The book is an academic study that I wrote to qualify for a law professorship in Switzerland. It's in German and it's about contractual freedom in corporate law. Its main thesis is that large corporations should be given more freedom to structure their governance arrangements than they currently have in Switzerland. The book will have a hard cover with the format 22.5 x 16 centimeters and almost 600 pages. The target audience is primarily legal academics and think tanks, and secondarily anyone else who buys law books (e.g. law firms, public authorities), in Switzerland, Germany and Austria.
What's your vision?
What needs to be on the cover: - Author: "Daniel M. Häusermann" - Title: "Gestaltungsfreiheit im Recht der Publikumsgesellschaft" [fyi: this means "Freedom of contract in the law of the public corporation"] - Publisher's logo at the bottom: see www.dike.ch for how it looks; publisher will add its logo in the right format before printing, so don't spend too much time on it. I want the book to be textile bound. I'm open as to colors of the fabric, but thought a darkish gray or vermillion might be nice. A white fabric would be unsuitable, as this would look filthy after a short time. The printing on the fabric should have no more than two colors for cost reasons. The book cover design should be in harmony with the Charter font used inside the book. Of course, the font on the cover may be different. You should know that Swiss law book covers usually are extremely conservative: they typically have two blocks of color and/or one or two lines as the only design elements. For my book, I want a figurative element on the cover for two reasons: (1) because I believe my thesis is bold for the standards of the discipline and the cover should reflect that, and (2) because a figurative element may draw more attention from readers of the publisher's newsletter and brochure, which are the main marketing instruments in the industry.
My requirement of a figurative element is the main challenge here. The book is about economic freedom, large corporations and the economic analysis of law and I thought hard about potential symbols for it, with no real conclusion. However, I know what I don't want. I don't want the obvious symbols of Wall Street capitalism. Also, I don't think a generic symbol of liberty such as a torch or the goddess of liberty would be appropriate here. The one idea that I came up with is a pair of stylized kitsune on the front cover and an explanation of what they are on the back cover. In Japanese religion, kitsune are mythical white foxes who are the messengers of Inari, the god of trade, industry and prosperity. See http://en.wikipedia.org/wiki/Kitsune to get a flavor. In Japan, pairs of kitsune are ubiquitous as guardian symbols at Inari shrines where businessmen in suits pray to Inari. The pairs of kitsune consist of a male and a female (though the difference can hardly be seen) holding different things in their mouths. The one on the left often holds a key or a cylindrical object, the one on the right a little ball. For examples of kitsune stone statutes and ceramic statutettes used as offerings to Inari, do a Google image search for "kitsune inari" and disregard the anime results. This being said, you are most welcome to suggest a completely different figurative element.
Every design category has flexible pricing for all budgets. Book cover starts at $429.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their book cover.
Designers across the globe delivered design magic.
daniel.haeusermann collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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