aaser018 got their new logo & brand identity pack by running a design contest:
Trustworthy, playful brand for childcare center in Minnesota
Check out aaser018's Logo & brand identity pack contest…
We are targeting mothers of children from 6 months old to 6 years old. This is a childcare facility, so it's key that parents perceive our brands as: (a) trustworthy, and (b) playful. These families live in the midwest (Minnesota and Wisconsin). The mothers in our target market and college-educated and between the ages of 28-40 years old. Most of our mothers are Caucasian, are married, and have kids. Many of them drive SUVS and wear designer handbags. Please keep in mind, the children who attend this school are boys and girls. So, the design cannot be so feminine that boys feel like it's too girly.
Other color requirements
We haven't decided on a specific color to utilize, so we are open. There are two ideas that we have related to color: (a) Deep purple (006b95) or deep blue (003262). Given the name "Northstar" this we have the ability to bring in something that has to do with the sky. Additionally, a color such as this can signify quality as well. (b) Associated with the color selected above, we could select yellow/gold (fdb515) as a complement. Alternatively, or additionally, we could also use white. (That said, because we brand new we're open to ideas. We've included some inspiration related to colors in the logos that we've selected below.)
This is a new brand, so we currently do not have any specific requirements of what must be included in the title. However, I've included key details below: (a) Northstar - the most prominent of our name should say "Northstar." We are indifferent on whether this should be in all capitals or not. (b) Early Learning Center: Under the Northstar name, we would like to include in a smaller font size, "Early Learning Center". (c) Compass: We'd like to include a compass as a part of the name. However, it's important that this is done in a whimsical, imaginative, and not-too-serious way.
US$599 Bronze package
Every design category has flexible pricing for all budgets. Logo & brand identity pack starts at $849.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand identity pack.
Designers across the globe delivered design magic.
aaser018 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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