Completed contest

Quick Buy Buttons/Icons for Home Page

ceo.halo needed a new button or icon design and created a contest on 99designs.

A winner was selected from 65 designs submitted by 8 freelance designers.

65
entries
8
designers
1
winner

How ceo.halo started their button or icon journey

Company name

iCarhireinsurance.com

Overview

I am an entrepreneur who has just started his own business. After 10 long years working for a global insurance company, I built my knowledge around underwriting personal lines insurances, particularly car rental insurance products. The company I have set up focuses on the Car Rental market and sells a suite of car rental insurances direct to the customer. It is an online insurance intermediary and will sell products throughout Europe, but predominantly in UK and Ireland. We will give renters unbelievable prices for superior cover. Looking forward to shaking up the car rental companies safe haven!

Tell us a bit about who you are and the people you reach

Core online age groups:

25-34, 45-54 age segments; ABs and those with small children
Wealthy achievers earning more than £50k per annum
Second Home Owners
With increasing number of visiting friends and relatives (VFRs)
Frequent Leisure/ Business travellers
Car Club Customers (e.g. streetcar.co.uk)

Car Hire Targeting Opportunities -

Freedoms (40% of UK Adults: 5.6m):

Enjoy driving and the freedom of the road and does not deem car hire to be bad value for money. Key target for the industry’s future expansion. Target: 45-54s and the 17-34s but with even socio-economic spread.

Practicals (31% of UK Adults: 4.3m):

Take a convenience based, rather than adventurous approach. Renting and attitudinal habits are fairly average. Target: over 65s and retired groups, lower income with young or no children.

Afraids (25% of UK Adults: 3.5m):

Enjoys freedom, but worries about driving in a foreign country. A third prefer to hire the same car they have at home. This group is also sceptical in regard to value for money. Target: 55-64, family stage with children in early teens.

Requirements

We are currently developing our retail website and we would like to give new and existing customers an easy user experience when they land on our home page. Therefore, we are devoting part of the home page to existing customers or those who are familiar with the types of products we are selling. This section we refer to is called the "Quick Buys". Quick Buys are not only easily identified, but provide a quicker buying journey for the customer. Returning customers will definitely click on these vs any other button.

Picture this: on the home page, just under the top navigation headers (See file), the first set of graphics and or buttons positioned from left to right will be the Quick Buy Buttons. We need four specific product buttons:

Excess Europe (£2.99/day; £39.99 Annual)
Excess Worldwide (£3.99/day; £59.99 Annual)
USA Canada (£4.99/day; £109.99 Annual)
Worldwide Plus (£129.99 Annual)

Each product can be purchased in Daily or Annual formats, so what we are looking for is an icon made up of an image that connects with the product territory definition, promotes the Daily Price and the Annual Price and has a smart image. Consistency might be the way to go once you have nailed one of them.

An idea we had was get a globe and show the part of the map which represents the territory of the product and use flag colors if relevant.

Stay away from using photo images.

Custom package

US$254

Free features

  • Open contest
  • Fast-tracked

Deliverables

PSD
AI
EPS
PDF
PNG
JPG

We've found some similar contests you might like

US$295
Media management apps
design by Kolopach design by Kolopach design by Michael Schmidt
28
entries
9
designers
A$150
We develop print managment software for use in education and business
design by finalidea design by -Saga- design by rama77
83
entries
21
designers
US$145
This is an iPhone and Android app
design by Joekirei design by Joekirei design by gilang ari
92
entries
29
designers
US$145
Photo
design by Kolopach design by Kolopach design by geriki33
31
entries
9
designers
CA$145
Speed dating company as well as event based website for singles events
design by ShaunaKay design by Inflated design by Krystal Yasmin
59
entries
19
designers
US$145
We are a top 10 photo app for iphone and ipad that makes creating photo collages simple and fun
design by Makboy design by Makboy design by Makboy
50
entries
22
designers

We saved a spot for your button or icon contest.

Get started now
US$295
ToDoodle is the creator of an iPhone app that helps getting organised, getting rid of bad habits and encouraging good habits
design by Joekirei design by Joekirei design by ikke_998
106
entries
27
designers
US$145
Blog for trendy food trucks
design by Vintastro design by Vintastro design by Edwin0918
29
entries
13
designers
US$145
An internet community
design by Zarteg design by Zarteg design by zalabany
28
entries
12
designers
US$595
TopLine Strategies delivers the complete integration and development of sales and marketing technologies to corporations and ins
design by CARBONBLUE design by DPKAY design by CARBONBLUE
132
entries
41
designers
US$145
www
design by jcroxas design by IoanaTrsc design by jcroxas
153
entries
29
designers
US$170
Spike your world with Geospike, a new geoblogging network and app for instantly capturing moments on-the-go and building a trave
design by mrdesign design by mrdesign design by mrdesign
15
entries
6
designers