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How AssafG started their logo design journey
We're a young and new company taking on an old and outdated industry.
We do on hold messaging. This is the professional audio message you hear when you call a business and get put on hold. This helps the business make more money because callers stay on hold longer and they can be cross sold on products or services they may not have known about.
We want to stand out from the competition in that we want action oriented messages, not generic answers to frequently asked questions (hours and location, for example). We want to get you more twitter followers, more facebook fans (or "likes"), more referrals, more cross sells on products. Basically, we want to make you more money...we want to earn our keep.
Tell us a bit about who you are and the people you reach
Professionals and business owners are our target.
Industries we plan on focusing on:
Health Care (dentists, orthodontists, cosmetic surgeons, chiropractors, veterinarians)
Clearly, there is nothing too specific so as to have the logo be directly associated with an industry.
We want to get across a contemporary and modern feel. I want it to make you think professional voice studio & technology. It needs to balance young with professional.
Essentially, if you are a 31 year old dentist and go to a few websites of our competitors, you wouldn't even believe how old they were. We want you to land on our website and be like, yeah, this is what I know.
Colors we like: blue, orange, white (prefer no red)