Kvirella needed a new logo design and created a contest on 99designs.
A winner was selected from 459 designs submitted by 83 freelance designers.
Dominion of New York
Dominion of New York is the international magazine for black people who love interesting ideas. We're based in New York and took our name from the hip-hop refrain "We run New York," which symbolizes the aspirations of the hip-hop generation for freedom and power. We scour the globe in search of black people with powerful ideas and spotlight the black intellectual and cultural life of New York City, providing one of the city's best black arts and events calendars. We give black idea lovers around the globe a forum to connect and dialogue about what matters to them.
We want our brand to convey intellectual sophistication and worldliness, without suggesting snobbery. We want it to be funky, with swagger, but simple enough so that it doesn't conflict with the images on the website.
Some fonts that we believe best reflect our brand are: Dodge, Suede, Engebrecht, and MMX2010.
Ultimately we need our logo to be highly visible on social media networks like Twitter and Facebook. It might be that given the length of the publication name -- Dominion of New York -- we'll need to create a second logo, specifically for social media, to achieve this. But if we can accomplish it with this logo, we'd be grateful.
Here is more information about our audience.
Demographics: 25-44-years-old, 60% female, 70% college educated, 90% black
Behaviorographics: Avid readers, politically progressive, art and culture lovers
While we have a functioning website, please don't allow the design of it to limit you. This is an off-the-shelf word-press template that we intend to hire someone to customize.
Find out how a design contest works or learn more about our logo design services.