My logo was difficult design because the name of the business is long, so was the tagline, and I didn't know exactly what I wanted, only the vision I wanted to communicate to my potential customers. My customers are traditional, so the design needed to achieve a balance between traditional conservatism and the Wow vision I had for my service offerings. My new logo needed to visually create a feeling of trust and reliability while being fresh and different at the same time. I purchased the gold package because I knew there would be a lot of work. I bought the gold package with business card add on pricing because I knew this would be a long process and I did not feel comfortable asking for a design for a low price.
Neeraj Sarna was a complete professional throughout the entire contest, and worked to offer different ideas even after I decided on a main concept. The final design was a result of the creative risks that Neeraj took during the contest that might have resulted in getting eliminated. I am thankful that he did take risks because my own ideas were not getting the job done. The contest was an emotional process for me because my job was to eliminate people’s ideas.
Many of the designers in my contest tired after a day or two, but Neeraj Sarna did not give up and did not communicate frustration, only new ideas when I became frustrated. He was easy to work with and managed the 12.5 hour time zone difference expertly. Because I was difficult to satisfy I extended the number of days for the contest.
At last we had combined elements from 3 different designs that Neeraj developed and landed on the winning design that looks nothing like my original concept but far exceeded my expectations.
At 99Designs, design is done differently, I found that I actually got the value I expected for the price that I paid, and at the end I own the copyright.
Thank you Neeraj for sticking with my project and designing something I am proud to display.
How radfactory started their logo design journey
Awesome Ltd is a company that helps to "streamline access to information in the browser". Awesome Ltd creates extensions that help people save money while buying online, find more relevant information faster and improve their media experience. Awesome Ltd is dedicated to make users' internet browsing an Awesome experience - through our Awesome extensions and plug-ins.
Tell us a bit about who you are and the people you reach
In terms of branding we are looking for something that reflects our entrepreneurial spirit, our fresh approach to solving these problems and finding a better way for users to navigate the internet. We also want it to reflect the Awesome spirit of a company that enjoys creating these extensions and wants to reach as many users as possible. Although it should have a corporate focus - it will also be a consumer/user oriented brand upon which our other products will be also branded/re-branded.
Attached are a selection of logos that we are currently using for various project.
Please feel free to experiment!
The files we will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)
Please do not use any stock images or clip art in the logo!!!