Our logo needs to represent the idea that we are a “network” of building professionals, who are committed to promoting green, sustainable, and healthy building design and practices. We are:
- A network of building professionals
- Forward thinking
- A resource to our members
Our target audience is building professionals and includes builders, architects, engineers, contractors (HVAC, electrical etc.), designers, and other "green" focused organizations like http://www.efficiencyvermont.com, http://www.seon.info, http://www.energyfuturesgroup.com/, and http://www.cx-associates.com/.
The service we provide is opportunities for our members to meet each other, network, and tour buildings around the state that meet a high standard of performance. Every year we also host a "Greenest Building Awards" for the state of Vermont. Note that this is a Vermont based organization, and only serves locals (though there are members from neighboring states like NY and NH).
These are the types of buildings our audience is building:
But also retrofitting existing homes to be "greener", "healthier", "energy efficient", and "sustainable"