BrandCreate needed a new logo design and created a contest on 99designs.
A winner was selected from 187 designs submitted by 51 freelance designers.
Sweet Dream Apparel
I am part of a marketing team working on behalf of an ambitious entrepreneur just starting out. My client plans to sell a range of sexy, but classy range of womens' underwear and costumes online and through resellers.
The market for these products is probably more towards mature aged women with disposable income. However it's not exclusively for this demographic. As the Project Title says: Sexy, but classy.
This is not purely a logo. The main component is the words 'Sweet Dream' with 'Apparel' being a lesser component. I am expecting it to look simple and classy. Decorated but uncluttered. Suitable for • business cards • brochures • website • catalogs • vehicle signage.
Don't just us a type font as is... it needs to be free and flowing.
There is currently a design on the logo design page of this site called 'Imagine Photography'... I like the simplicity and free flowing nature of this design. The relationship between 'Imagine' and 'Photography' is what I am looking for between 'Sweet Dream' and 'Apparel'. NOTE: It's Dream, not Dreams.
The file format will be:
ai CMYK
ai RGB
Don't use stock images or clip art.
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