I have several online personal development courses/programs for which I’d like one logo. I want you to create a logo that I can use for every course/program, like this person did: https://nathalielussier.com/shop.
I’m not saying I want the exact same logo as hers, but what I like is the simplicity -- for every course, she just puts the different titles in her logo.
Target audience = mostly female, ages 26-50, smart, caring, competent women
The tone I want to convey for my courses / brand:
* Somewhat of feminine vibe
* Stylish, hip
* Maybe slightly whimsical (?)
* That the programs get participants results
* That the programs are approachable; do-able
Tones I HATE:
* Futuristic / space age
* I often love magazine style -- not sure if I want this for the courses' logos or not.
* Love the use of fonts to convey tone and style
If it’s helpful to know, I’d like my participants to experience me as:
* Focused on them and their well-being
* Supportive, their advocate
Other note to designers:
I will have additional projects after this one (designing course worksheets, products page, and an illustration), so if we’re a good fit on this project, I’ll look forward to working with you more in the future! :)