From the beginning, you understood my vision and did an amazing job!
How sarajg started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
We are an artisan and specialty stoneware company. We sell directly from our manufacturer to consumer at a fraction of the price of major label home goods stores. Our target audience is a tech-savvy or internet-friendly consumer, who has had positive experiences with e-commerce and is looking for high-quality plates, serving bowls, and pitchers with natural glazes and styles for an affordable price. Our target audience will have the disposable income necessary to buy our products, which are not luxury goods but are also not for bargain consumers.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I like the simple play on the typography of the serif lettering. I think it adds a lot without having to actually add a lot to the logo. The sleek animal image I'm not too fond of but it works well for this logo.
I mostly like the rustic style of the typography and the simplicity of the image. Small accents like the small circle to the upper right adds a lot without doing too much.
I honestly didn't like this one as much but wanted to select something that was given to me. I do like that it is quite simple, but it is a little too modern I think for our company's tastes right now. I do like the accents at the ends of the E.
We want a clean and simple design that encapsulates the class and simplicity of our pieces. I am looking for something that can fuse old-world and modern styles together. So perhaps a plain text serif font (with a little rustic edge - to pay tribute to our origin of Africa) with a little geometric pop to make it interesting but not too overwhelmingly complicated. We want a minimalistic style that is not as cold as the modern look, but still looks clean and timeless. I would stay away from sans-serif fonts unless you feel confident that it can communicate a warmth in the design.