Completed contest

Financial spread betting guide needs a logo

Avatar Limited needed a new logo design and created a contest on 99designs.

A winner was selected from 210 designs submitted by 26 freelance designers.

210
entries
26
designers
1
winner

How Avatar Limited started their logo design journey

Company name

Spreadbetting.com

Overview

Spreadbetting.com will be an online guide for the financial spread betting industry, detailing the advantages and disadvantages of spread betting. It will also compare the different companies on the market. There will be also be a section for advanced traders which will describe trading strategies.

Spread betting is a type of financial trading where customers can buy and sell a wide range of financial instruments all on one account (e.g. stocks, commodities, currencies, interest rates, bonds, futures and options).

There are many advantages for spread betting over regular trading - such as being tax-free, the ability to short (i.e. to make money when stocks fall in price), and no broker commissions.
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Just so that there is no confusion, "spread betting" is the name of the industry. "SpreadBetting.com" is the name of our website. There are many different spread betting companies.

Tell us a bit about who you are and the people you reach

The target audience is primarily 25 to 60 year old males. Financially savvy people, who are interested in trading, saving money, and competing with the traders on wall street.

The audience is European and Australian based. Primarily based in the UK. Spread betting is currently legal all around the world except for the United States, so please don't use any American-based imagery (e.g. dollar bills).

Requirements

SpreadBetting.com
Trade Better.

A logo for "Spreadbetting.com" to be used in the header of the website. The tagline is "Trade Better".

The logo should be clean and not overly cluttered.
Friendly but relatively serious too.
There should be a slight hint of fun, but the undercurrent is that it is a serious topic that could help save you money and become a financial trader.
The association should be towards trading and financial markets but NOT to gambling and betting. For example please don't use dice or other casino type images, or any sports betting imagery.
If you choose a stock graph as the logo please make sure it is exciting.

We want to make it clear that spread betting empowers individual investors and allows them to compete against wallstreet traders.

Logos we like include the "fool.com" logo and the "comparethemarket.com" logo.

The words may be capitalized or not. "SpreadBetting.com", "spreadbetting.com", "Spreadbetting.com", "SPREADBETTING.COM" are all possibilities.
You can likewise play around with the capitalization of the "Trade Better" tagline.

We have a preference for a blue and green color scheme but will consider any combination.

Please make sure to include ".com" in the logo.

Custom package

US$259

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Deliverables

AI
EPS
PDF
PNG
JPG

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