How Hugh Watkins started their logo design journey
I'm launching a Software Development company dealing mostly with Cable TV, Telephone Companies and Film/Television providers. I need a Logo that will look fresh and new, but also not look like a bunch of 20 year olds work there, the people I deal with have heard enough pitches from this age group and don't think they can deliver.
Tell us a bit about who you are and the people you reach
The target audience is a wide range, 30's to 60's but all of these companies are use to small technology companies so they expect innovation. They especially like any type of technology that can move their business forward in a meaningful way.
I need a Logo that has visual appeal, and would help to brand my company, so it needs to be memorable. Ideally it would blend an Old World appeal with the latest technology has to offer.
The name Mergate literally means "Sea Gate", Mer is the French word for Sea. I thought doing something with that theme would be nice, but is not a requirement.