We are an online advertising agency that specializes in the travel, financial, and ecommerce industries. We work with the largest brands in each industry to help advertisers reach very specific, precise audience targets with online advertisements.
Our business is B2B. Our logo will be seen by other online advertising industry professionals and potential clients (advertisers).
- Focus on 2 or 3 adjectives from this list to create a theme or feeling for the logo: high-end, exclusive, professional, revolutionary, reliable, precise, friendly, abstract, safe, trustworthy, fresh
-Please include the tagline "Loyalty-Driven Branding"
-Focus on the text. Icons are nice, but only when they have specific and precise meaning that relate to the company. Text decorations and effects are nice though.
- logo text should be "Adara Media". You may experiment with uppercase and lowercase variations.
- you have creative freedom on the color scheme. nothing crazy (like hot pink) but feel free to take some risks. do not use more than 3 colors.
- some gradient usage is ok, but not too much.
- overall design should be fresh but professional. it should be memorable and stand out.
- "adara" and "media" should be different in some way. either color, font, size, or other text effects
- the logo should be mostly text. it's ok to use an icon, but the icon should be fairly generic and totally custom (no stock clip art). if you use an icon it also needs to make sense in the context of our company.
- the logo must look good against a white background