I want to convey these elements: fun, everyday lifestyle, wellness, credibility, fresh, good will, pay it forward. Looking good, feeling good, and improved health are all benefits of my service.
I am not opposed to charicature, retro, groovy, trendy, playful, whimsy feel. I don't know if concepts like these fit with my message. But Hungry Girl does it well. (See below.) And that is more my personality than a serious, white lab coat health professional. However, I need to maintain credibility and "officer of the scale".
Not sure about including a scale in the image. I think I don't favor using the scale but use your judgment. This is more about behavior and lifestyle.
I love Anne Taintor graphics. http://www.annetaintor.com/
I love Hungry Girl's brand appeal. http://www.hungry-girl.com/
I like the Starbucks-y feel too. I like the vintage holiday graphics they are using in their stores right now.
I would like to use the image on social networking sites and printed media.
I will need the image in the form of a .jpg and .gif.
I like color and would like it to pop.
I work for Aetna (as my day job), so please avoid the abstract figure guy. http://www.aetna.com/
A picture of me is attached.