Our corporate website (UsayCompare.co.uk) was recently re-designed to take on-board our online comparison engine and increase awareness of other products we can offer –i.e. life insurance and Accident, Sickness and Redundancy protection.
We are looking for a new logo to be used across the business. The text needs to be simply ‘Usay Compare’. The colours that are currently used in the website design need to be used for the logo design also; there must be synergy between the logo design and website.
One of the Ideas we have is to split the word usay into a Big U and little say, so would read "U say" as 2 seperate words.
The logo must convey:
- our expertise
- that we compare the entire Private Medical Insurance market
- that we are professional and trustworthy
- our service ethos
It must also act as an ‘umbrella’ logo, allowing us to use the same logo with reference to a variety of different products (eg, health, ASU and life insurance).
http://www.bestmedicalcover.co.uk - we like the simplicity of this logo
http://www.comparethemarket.com/hea…insurance/ - We like the way the words make up the main logo.
https://www.simplyhealth.co.uk/sh/p…mepage.jsp - We like the fact that this is different and lively