We are a US based call center that performs inbound and outbound telemarketing on behalf of our clients. The word "cuore" means "heart, or "center" in italian, and we'd like the logo to convey the fact that we are "the center" or are at "the center of our client's marketing", or "at the heart of marketing".
Organization name in a stylised type/font becomes the logo.
An image or shape that is easily recognizable is used to represent your business.
An abstract shape or symbol is used to convey the values of your business.