Completed contest

Krav Maga University

KMU needed a new logo design and created a contest on 99designs.

A winner was selected from 104 designs submitted by 27 freelance designers.

104
entries
27
designers
1
winner

One of the designers who made it happen

Winner - vicafo
Vicafo captured the essence of what I was trying to achieve quickly and without fuss. Quality work, fast and responsive. I'm very happy!!
- Kerryn-Melise

How KMU started their logo design journey

Company name

Krav Maga University

Overview

Krav Maga University is a provider of instructor training programs in Krav Maga, the official hand to hand system of the Israeli army.
The system is a military inspired system, but it is widely used by civilian and law enforcement on a regular bases.
There is a lot of commercial Krav Maga that is mainly promoted as a fad.
I want us to have a hard but professional image that will make people understand we are very legitimate.

Tell us a bit about who you are and the people you reach

Martial Arts instructors, law enforcement officers, military personnel.
I want us to appeal to somebody who want to be part of the "real deal". Our instructors are experienced and with many years of teaching special operations units and military units from all over the world.
I want our logo to give these school a sense of legitimacy to their programs.
Our market is a 25 to 40 year old active and mainly male.

Requirements

The logo needs to be on clothing, marketing material, and website.
It has to be cool and hard. This is a higher education program for candidates who want to become instructors and teach Krav Maga. Usually our instructors will be passionate about martial arts, shooting and all fighting sports. This has to be a badge of respect that has to bring value in the business.
a look that I like is on website from Poland http://www.kravmaga-system.pl

Custom package

US$363

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