Completed contest

New logo for the Canadian Association of Professional Speakers

Merge Gupta-Sunderji needed a new logo design and created a contest on 99designs.

A winner was selected from 198 designs submitted by 43 freelance designers.

198
entries
43
designers
1
winner

How Merge Gupta-Sunderji started their logo design journey

Overview

VERY IMPORTANT: PLEASE SEE THE ATTACHED CREATIVE BRIEF FOR COMPLETE INFORMATION ABOUT THIS PROJECT.

The Canadian Association of Professional Speakers is the association of choice for experts who speak professionally. The association seeks to raise the profile and professionalism of our members both on the platform as well as in the community. CAPS membership consists of professional keynoters, trainers and facilitators who are experts in different disciplines. Members live (or are based in) Canada, but their work takes them to every corner of the world. CAPS is a member of the Global Speakers’ Federation and a part of the global community of professional speakers worldwide.

The existing CAPS logo was developed over ten years ago, and there is recognition that it no longer fits the association’s or its membership’s needs.

Tell us a bit about who you are and the people you reach

VERY IMPORTANT: PLEASE SEE THE ATTACHED CREATIVE BRIEF FOR COMPLETE INFORMATION ABOUT THIS PROJECT.

Target audience
• Executive Directors in associations and C-level executives in corporations
• Age: mid-30’s and older

Requirements

VERY IMPORTANT: PLEASE SEE THE ATTACHED CREATIVE BRIEF FOR COMPLETE INFORMATION ABOUT THIS PROJECT.

This task has three components:
1. Development of a logo which can be either a wordmark, or contain the word “CAPS” with a graphic element. The logo itself must stand alone.
2. Development of a stylized tag line “Experts who speak professionally” that can be optionally used with the logo. There will be an equivalent phrase in French as well.
3. Development of a stylized phrase “A proud member of the Canadian Association of Professional Speakers” that can be used optionally with the logo. There will be an equivalent phrase in French as well.
It is expected that the designer will provide a colour palette so that the logo can be applied to all kinds of marketing materials.

Custom package

US$384

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