Please nothing cartoonish, no cartoon monkeys, etc. We want a simple design that is going to be a ink impression of a monkey's paw with the logo in a simple font.
We want it to be simple, and clean.
This site is being updated right now with smoother lines, cooler colors, and cleaner layout.
The demograph is a wide range of people who visit the beach. From hardcore partiers, to families with children, to old people who want to fish.
we will want to leave room for different branding sentences. that way we can experiment on a good saying.
attached is a sample hand print (but a monkey print instead), and more simple font for the writing.
Again, nothing cartoonish.