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How Eddy Lou started their logo design journey
FormalMarket.com is a B2B marketplace to connect Formalwear (Bridal stores, tuxedos, etc.) Retail Stores to Vendors (dress/tuxedo designers, manufacturers, sales reps).
Tell us a bit about who you are and the people you reach
There are two key audiences for the site, all in the B2B space (we are NOT geared towards consumers). On one hand, our audience is the Retail Formalwear store (bridal/tuxedo), on the other, it is the vendor (dress/tuxedo designers, manufacturers, sales reps).
The target audience runs the continuum from very unsophisticated to very sophisticated (in terms of technology).
Use is intended to be for both online and print applications.
B2B audience (not consumer).
The logo should convey that we are THE marketplace for both buyers and sellers (B2B) in the formal/bridalwear (Bridal Dresses and Accessories/Tuxedo) industry.
Art files are only accepted in the following formats: .gif, .jpg, .swf
All images must be made to size. If alteration is needed in the original, layered Photoshop and Flash files must be provided.
Image size: 285 X 70. Please also deliver a high res image that we can resize.