Our logo has always been orange (the attached logos are the second iteration of our logo since we were founded), which stands out nicely against the blue backgrounds and etc. typical of our industry. I'm not married to the orange -- I can take it or leave it. I like blues, but it seems like ALL our competitors use a blue logo.
We've been in business 25 years. We are using that 25th anniversary logo for this year, and then I'd like to convert to a new one -- one that actually has "pool fence" in it, unlike the current one.