I am a professional web nerd; developer by day, blogger by night. So, it was only natural that I come up with the idea of a website as a Christmas present to my sister this year.
The logo/brand is for my sister. The target audience of the site will be anyone that collects Precious Moments figurines. The site will be a way for my sister to highlight specific figurines, write stories, sell merchandise, etc. The target market will be primarily female, ranging in age from 18-80, and somewhat conservative.
- Unique design, not just font/text
- Nothing too bold
- Similar in look and feel to the actual Precious Moments logo or similar to an actual figurine, but different enough to not infringe.
- Light colors. Blue is a good color to use, but open to suggestions.
- A flexible design that can be used on a website and/or a business card.