SKYSCOPE is geared more towards beautiful cinematic creativity than the ultra modern, flashy web 2.0
Initially - we wanted to brand ourselves opposing this web 2.0 image by going very retro/classic, however after much discussion (and education!) we have realized that the MOST IMPORTANT aspect of a logo is that it is simple, timeless and iconic.
We are looking for aTIMELESS feel. SIMPLICITY is very important.
We LOVE logos that are simple and utilize negative space for detail.
Here is our WEBSITE TEMPLATE for your creative visualization:
Should be ICONIC, SIMPLE, and TIMELESS - NOT heavily web 2.0.
Keep a luxury aesthetic in the back of your mind--we work with large, professional businesses such as management consultant firms.
REGARDING THE PICTORIAL/ ABSTRACT MARK/CHARACTER:
potential visual options could include, but are not limited to: TELESCOPES, clouds, & anything sky, scope or lens related. Also the "S" in our brand name.
Think simple, iconic, and timeless. NIKE SWOOSH, APPLE logo, Rolex Crown, etc.
Additionally - When displayed on screen, the logo could have an animated component. FOR EXAMPLE: 3 parts would fly together and form the logo. Or it could spin 3 dimensionally.