I am in the process of creating an educational website that will allow students to learn about the stock market by creating businesses, listing them on a virtual stock exchange, and then buying and selling stocks. The name of the website will be WeGrow2 (as in "we grow squared").
The website will be very minimalistic and user-friendly and I'd like the logo to be fresh and appealing to a young, educated audience, both male and female. I prefer softer colors and a example of a logo I really like is mint.com. I picture the typical user to be a university or graduate school student in business or economics.
The logo will be used mostly on the website, so there is a fair amount of flexibility.