EC Insights, Inc.
EC Insights, INC is a boutique market research consultancy firm that develops, collects and analyzes market research to provide meaningful insights and strategic guidance to brands during evolutionary periods of their life cycle.
Company Mission: To provide meaningful insights and strategic guidance to brands during evolutionary periods of their life-cycle.
Company Vision: EC Insights, Inc. will become a preferred long-term market research partner for brands because of its excellence in providing meaningful insights and strategic guidance, dedication to its clients, and its honorable character.
EC Insights works directly with corporate marketing and market research professionals who need market research services and strategic guidance. Theses professionals work with many market research agencies so the logo needs to stand out and represent the firm.
The logo should:
· Be simple, clean modern and bright, the current one is orange and yellow with an abstract flower, it is attached. Try to avoid the blue and orange color combination as many of our competitors are using this.
· Represent the firm’s mission of providing meaningful insights and strategic guidance to brands; you can focus on the words: insight, excellence, guidance, evolution, partnership and life cycle. Possible ideas include: flower, road, journey – as these things grow and evolve with the right care, map, and input. Idea of uncovering key insights and using them to evolve.
· Include the name of the firm, EC Insights, Inc,
· Be professional style
· The logo will also be the basis for our website so it should be able to be used in different ways
· Easily used on stationary and media kits
· We are open to having the current flower in the logo and would like to see some examples of this