This is my family now!!! They know EXACTLY my thoughts whenever I have a project for them. Great work from them always
How heyberna started their logo design journey
Who are you known as?
What’s your company slogan?
Your financial hype woman
Tell us a bit about who you are and the people you reach
I create videos and blogs about personal finance, focusing on educating young women of color (typically, ages 16-26) on all the basic money shit our parents never taught us. Educating folks about budgeting, debt reduction and financial independence are my jam.
My stuff can be found at heyberna.com and on IG & Youtube, @heyberna.
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
Fuschia is my sh*t. Also, yellow.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I've been scrounging around for designers who can creatively portray a creator's portrait + their brand. I'm a very small brown woman with big hair. My hair and my skin are a *huge* part of my brand identity because I believe my community identifies not just with my transparency around money, but with the fact that I'm a woman of color. Representation is incredibly important to me, because there aren't a ton of us in the personal finance industry. So, as narcissistic as it sounds: If a designer can combine my face/hair/skin with my sense of humor and my focus on money, they can take ALL MY MONEY.
With that, I'm attaching a bunch of pictures of my face! Feel free to stalk me at @heyberna on IG for more. (I also think the lunge position is super funny [see: @eatplaylunge on IG. That's me.], so if anyone can incorporate me... lunging?)