Running and Triathlon Coaching
evilolive needed a new logo design and created a contest on 99designs.
A winner was selected from 33 designs submitted by 10 freelance designers.
How evilolive started their logo design journey
Summary
Need a logo for a running and triathlon coaching company targeting women who want to run or compete in triathlons but have reservations. Motivational, Fit, Athletic, and Modern define the company.
Company name
Active Souls
What inspires you and how do you envision the design for your business?
Triathlon Coach and Life Coach just starting out in Business needs a logo designed for web and print materials. I am a 40ish, conservative woman who has a passion for marathons and triathlons. The company is meant to encourage women to try (or "tri") something that they have always wanted to do but need a little direction.
I am very partial to natural colors and tend to like things simple and conservative. Which is why I need help. I want something modern and maybe a little edgy that has a young, active feel to it.
Triathlon is swim, bike, and run but I also want to convey a "life balance" and non-intimidating company.
Wants
- Logo with company name Active Souls
- Modern, trendy, edgy
- Muted, natural colors
- Targets 30+ women who are not athletic but want to get in shape through running or triathlons
- Winning designer must include .eps and .ai files upon design finalization
Don't want
- Nothing too frilly, girly, or "cute"
- No Bold Colors (I especially hate Red and and Yellow)
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