You probably know the hashtag #NoFilter as an Instagram tag for photos that are uploaded without being edited. For those pictures where you don’t change the shading, tint, brighten it up or make it old school sepia with Nashville, Valencia or Lo-Fi. The ones where you think they look just great just as they are. It’s been on social media for years, but recently it has come to symbolise something powerful.
It asks you to do something very simple: Live your life as you. Many people feel in the need to filter their behaviour, to self-censor or to hide who they are. As a part of a year long education program in YPO Istanbul, this year we want to encourage our members to live as themselves, nothing more, nothing less. To be at ease with who they are and show us their authentic-self and celebrate authenticity and diversity.
Our members are CEO's/Presidents and their partners (also children on small subset of events) Our events are very wide raging and include travel to other countries/cities, lectures on history, arts, business, technology and politics as well as socials/parties.
In addition to logo, we also need a banner incorporating the logo to be placed on top of emails. We would like to encourage you to design that also by making use of the extra horizontal realestate.