GRUB2GO got their new product label by running a design contest:
Create an Upscale, Modern Lunch Box Label
Check out GRUB2GO's Product label contest…
Our company sells portable food storage products such as lunch boxes and water bottles.
What's your vision?
Design a full color product label for a stainless steel lunch box. Requirements: - Must include our brand logo, GRUB2GO (attached in .ai format) - Label/sleeve will be printed in full color. - Design should feel high quality, upscale, modern, health-conscious. - Please use clean lines, and easy to read typefaces. - Must include the product barcode on the bottom or sides of the label. - The deliverable files should be in PSD or AI, plus a full resolution PNG. The design must include the following: Product Name - Stainless Steel Bento Lunch Box Tagline - Healthy eating for healthy living (Feel free to recommend other taglines.) Include imagery and graphics that convey: - High quality, upscale product - Healthy eating - Good for the environment - If possible, include a drawing of the items included in the lunch box: bottom container, top container, integrated tray + lid. Features (Text must be included, better if each bullet point has an icon or graphics) - Eco-Friendly: Helps the environment by decreasing waste. - Human-Friendly: Non-toxic, non-leaching. No plastics: BPA, phthalates, and lead FREE. No harmful stuff! - Built to Last: Made with 100% high-quality, durable stainless steel. - Healthy Meals on the Go: Fits in most lunch bags and purses. - Easy to clean: dishwasher safe, will not stain or retain odors. - Three-Tier Design includes four pieces: bottom container, top container, integrated tray for small snacks, condiments or utensils and top lid. Disclaimer text: (Must be readable, but can be smaller text on the bottom.) Lids are not 100% leak-proof because they contain no plastic or synthetic materials. NOT for use in microwave. Other Text - www.grub2go.net - Designed in California, USA - Made in India (less prominent, smaller text) Attachments: - Our logo in .ai format - Template from the supplier indicating the dimensions of the label. - Pictures of the product. - Pictures of a competitor's packaging. - Barcode to include in the design.
The design must really be slick, and make the product look high quality and upscale.
US$499 Silver package
Every design category has flexible pricing for all budgets. Product label starts at $429.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
GRUB2GO collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
We think contests are a super fun way to get design.
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