Tom.Menning got their new product packaging by running a design contest:
Bottle label needed for new line of gummies for healthy hair growth
Check out Tom.Menning's Product packaging contest…
Cosmetics & Beauty
Other color requirements
See Brand guide
Description of the product
Gummies made with a heavy concentration of biotin meant to support healthy hair growth, strength, and appearance
Description of the product target audience
Woman anywhere from mid twenties up to mid forties. Woman who are concerned their hair is losing stamina, desire thicker or more fuller hair
A label that follows the traditional look at feel of the brand. Imagery of the fruit flavor (strawberry) on the front with perhaps a woman with healthy looking hair, ingredients and barcode on the back
What to avoid
Do not want to see imagery of the gummies themselves; the bottle is clear.
3"x8". Dielines included.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
Tom.Menning collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Women ages 21-35 from urban areas, higher income levels. Men can also use this product.
Female adults ranging from 15 - 50
Our customers tend to be 50+, with slightly more women than men, but we're always trying to widen the appeal!
Men and women of all ethnicities
The target for young 20 to any age
Tertiary students and young adults from Singapore and Asia, product price range is affordable.
Our target audience is women 25-50 who love Hawaii and our traditions. We want to appeal to a global audience who will f