We are looking for a fresh design, clean, next to web 2.0 look and feel, we would like to express a big company, serious and valuable on the market. It must inspire quality.
But what we would like, is to offer to our customers the feeling that the new product has the roots of its old one. We have to feel that the new design is like the evolution of the first one. We donț want to send the message to our customers that the new product is another product, but the same product as an evolved stage.
We need 2 types of packaging (the same graphics but one is mostly orange and the other is mostly purple) because we have 2 types of cartridges: DLC (orange packaging) and DLC extra (purple packs). We've loaded the two current variants for example.
The loaded packaging model (the bad one with brown and yellow :)) I loaded it because although the colors and graphics are horrible, it contains all the information that should be found on the new packaging. Including the logo is the right one. The spaces specifically made for the product label are important and must be found on the new packaging. I also loaded the text into word file.