DreamPlay is a children’s play and learning center that aims to inspire creativity and fun through engaging activities. The goal of the branding was to capture the sense of wonder and imagination that children experience while playing.

The playful and soft logo combines bold, rounded typography with whimsical elements, like a cloud, star, and geometric shapes, to reflect the fun and exploratory environment at DreamPlay. A soothing yet vibrant color palette was chosen to appeal to both children and parents alike, creating a welcoming, joyful identity for the brand.