Simplify360 is saas based social media monitoring, analytics and engagement B2B platform. It is targeted towards marketing and customer service department of an organization. The platform allows business to monitor their brand on social media, carry out complex analytics on the data and respond to complaints/queries/feedbacks shared by the customers. The platform is a modern version of customer service platform.
I've elaborated a clever concept around a subtle "S" and 360 degrees.
The style and techniques are modern and currently trending.
To add a youthful feel, I decided on a bold color scheme distinguishing the tech company from its competition.
It is a well balanced composition with elements easy applicable to the UI of company platform.
A smart & iconic tech logo.