we are a small record label and gig promotion company based in London, UK. our label is pretty niche, working mainly in genres like shoegaze, post-rock, ambient electronica and lots of really noisy stuff. our concerts are similar - very theme based and normally very noisy.
we started the label and gig nights because of a love of shoegaze music, and how modern acts are influenced by this.
our target audience varies a fair bit, but they will be people that still like buying records, product matters to them. they'll be gig-goers, people that love live music and are enthusiastic about seeing bands at a really small scale onwards.
what we want is something that works well with our logo and somehow manages to convey what we are about. we already have a logo, which is pretty basic but used all over our product and website (http://www.clubac30.com). the font used is keyboard plaque.
alot of the music we release is huge walls of sound, take a listen to bands like slowdive, swervedriver, my bloody valentine, chapterhouse and others from the early 90s... and also listen to some of the bands we've released like air formation, televise, hearts of black science, exit calm, i concur (all of these will be on spotify, last.fm, myspace etc).
feel free to be creative with this. nothing too cute though, or overly "metal" either.
lastly, we're not overly keen on white t-shirts, so ideally something on a colour background.