Jojo Electro is a global brand of apparel and merchandise inspired by the late nights, nightclubs, djs, fashion, and music of the electronic dance music scene worldwide. We have our own line of apparel and merchandise that we're trying to grow all the while we are also designing for influential people in the world of EDM. In this particular case, we are hoping to find a great design for one of our new "collaborators" DJ TUNES. They are a large dj download site in Germany. I have an idea for them that they love and I'm seeking help with the idea here on 99 Designs.
Tell us a bit about who you are and the people you reach
Ideally, people of all interests, backgrounds, and nationalities will buy apparel from JOJO ELECTRO because it's fashionable and popular eventually. So, we're designing more and more to be sold in department stores as well as massive music festivals. However, the specific targeted market for our clothing is fans of electronic dance music. In today's world, that's a huge and broad market, but it is specific as well. We're looking for people who understand what the words are in the description of the design which you will be reading here below.
Here's my idea:
I want a really cool design containing these words:
I was thinking that these words should take up the majority of the front of the shirt and could be arranged really interestingly. Color and arrangement and size of the letters could be up to you the designer. This should obviously appeal to dance music fans with all the different genres of house music listed here, but if it was done creatively it would appeal to anybody who likes unique tshirts. For instance, some people might buy it simply because of the sexual overtones such as "HARD" and "DEEP" and "SEXY", which are sub-genres of house music. Also, keep in mind that we will be inserting the logo for DJ TUNES (http://www.djtunes.com) somewhere onto the shirt, whether it was inside the design or just on the back of the neck. I will be getting this logo from them in 1-2 days.
In my mind, this is the perfect collaboration shirt for a European Dj download website because they actually carry all these types of house music plus it could be fashionable as well. Right now, my 2 favorite shirt colors are 1. black and 2. salmon ... in that order. So, keep those in mind when doing color schemes. Any other questions? Feel free to ask