While we will sell the product on the site, it won't be a *sales* page unless someone gets further into the site. We will also be selling other related products in the future, so having the front page locked into just selling the DVD will limit the future growth of the "brand."
We do want to give the *impression* through graphics that they will get a very visual experience with this website/brand/products/etc. But the actual DVD shouldn't be the feature of the site.
Here's another example of a site that functions similarly to what we want here: http://www.emotionaleatingtips.com/
Notice that there is nothing for sale on the main page?
You actually have to click on "start now" to get to any sales message.
That's how we'd like this to function as well.
There really aren't any "great" looking Beekeeping websites out there right now.
This is one of the most "authoritative" sites on the subject right now: http://www.mannlakeltd.com/
We would like the authority of that site, but a more "urban" sleeker look, that is very focused on the fact that our product is extremely visual, and easy to follow.
It should be noted that people in this market prefer a bit of a "gritty" or "natural" look and not overly commercial. That being said, a clean, vivid, professional look will be best.
The design should be similar in functionality to this site: http://www.totalmemoryimprovement.com
And will require to be able to support an opt-in survey page similar to this: http://www.totalmemoryimprovement.c…edNow.html
Please let me know if you need anything or have any questions.
And here are some images you may use if you'd like: http://www.worldofbeekeeping.com/im…Images.zip
And here are some screenshots from the video you can use: http://www.worldofbeekeeping.com/im…mages2.zip